The enquiries you already get
Turn more enquiries into customers.
Follow up and sales conversations that close, without feeling pushy, so the enquiries you already get turn into paying work.
Enquiry on Tuesday. Reply on Thursday. “Sorry, we’ve gone with someone else.”
Too slowEnquiry at 9.10. Reply at 9.25, call booked for the afternoon.
First inSame enquiry. Tap to see what changes.
Sound familiar?
Tap the ones that sound like you
Each card flips to show what it looks like after the course.
Tap a card to start.
Try it now · takes a minute
How leaky is your follow up?
Answer honestly. You’ll get a score and the first thing to fix.
I reply to every enquiry within an hour in working hours
I follow up at least three times before I give up
Every enquiry is written down in one place
I know how many enquiries become customers
I ask for the work, I don’t wait to be told
It’s easy to say yes and pay
Your score
Answer each one to see your score
Each “Not yet” is a step in the course, with the words to use.
Step by step
What you’ll do, and what you’ll have
Six short steps. Every one ends with something you can use straight away.
STEP 1 OF 6
Reply fast, every time
Set up a first reply that goes out straight away.
No enquiry left waiting.
STEP 2 OF 6
The first call that builds trust
Use a simple call structure built on questions.
A first call that feels like helping.
STEP 3 OF 6
Follow up that feels helpful
Write a sequence of follow ups in advance.
Five follow ups, ready to send.
STEP 4 OF 6
Know when to ask for the work
Learn the signals that say they’re ready.
A natural way to ask.
STEP 5 OF 6
Make it easy to say yes
Remove the steps between yes and paid.
A simple way to book and pay.
STEP 6 OF 6
Track every enquiry to the end
Set up a simple tracker.
A view of every enquiry and what happens next.
Why this step, and why now
Where this sits on your journey
Write a Quote That Gets a Yes and Turn Objections Into a Yes.
Enquiries are only half the job. This is the process that turns them into customers.
Never Lose a Lead Again: Set Up Your CRM Properly. Keep every lead in one place.
Coming soon
Be first to get it
Join the waiting list and we’ll tell you the day it launches. Academy members get it free, the moment it’s ready, along with every other course.
Pink Elephant website clients: you’ll get it free too.
Every course for a year. 12 month minimum, then cancel any time.
Join for £45 a monthTake the free Marketing Leak Finder and see exactly where you’re losing customers, and which courses fix it.
Hello, I’m Henny
25 years of marketing that works
I built my own product business and got it stocked by JD Williams, Freemans and over 100 independent shops. I’m a Growth Hub Premier Partner and I run Pink Elephant Media and HM Consultancy. Every Academy course is the same thinking I use with my 1:1 clients, built around your business.
★★★★★ 60+ five star reviews on Google
Questions
People ask
When will it launch?
We’re building it now. Join the waiting list and you’ll be the first to know.
Do I need to do anything first?
Do Write a Quote That Gets a Yes and Turn Objections Into a Yes first. They give you the words this process uses.
Do members pay extra?
No. Academy members get every new course free the day it launches.
Don’t have time for videos?
Every course comes with a quick guide booklet you can download and work through at your own pace.
Ready when you are
Turn more enquiries into customers.
Leave with a simple sales process that turns more of your enquiries into customers.