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.wpc .rw b{font-weight:800}.pea-home .wpc .rw.low b{color:var(--hot)}.pea-home .ask{max-width:900px;margin:32px auto 0;display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:20px}.pea-home .ask div{background:var(--raise);border:1px solid var(--line);border-left:4px solid var(--amber);border-radius:20px;padding:22px 24px}.pea-home .ask b{display:block;font-family:var(--display);font-weight:400;text-transform:uppercase;font-size:32px;line-height:1;margin-bottom:8px}.pea-home .ask p{color:var(--muted)}@media(max-width:900px){.pea-home .ask{grid-template-columns:1fr}.pea-home .wpc label{flex-direction:column;align-items:flex-start}}<\/style>\n<div class=\"pea-home\">\n<section class=\"hero\">\n<div class=\"wrap\">\n<div>\n<pee class=\"kick\">Step 4 \u00b7 Drive more business your way \u00b7 AI course<\/pee>\n<h1>Get your products <em>onto retailers\u2019 shelves.<\/em><\/h1>\n<pee class=\"sub\">Find the shops that suit you, reach the person who actually decides, and send a trade pack buyers say yes to. Then set up a Stockist Agent in Claude that keeps finding, writing and chasing every week, while you approve every message.<\/pee>\n<div class=\"ctas\">\n<a class=\"btn big\" href=\"#pricing\" data-cta=\"retail-hero\">Join the Academy to get it<\/a>\n<a class=\"link2\" href=\"#discover\" data-cta=\"retail-hero-discover\">See what you\u2019ll learn \u2193<\/a>\n<\/div>\n<pee class=\"ctanote\">Available now. Included in Academy membership.<\/pee>\n<div class=\"trust\"><span>For gift shops, boutiques, farm shops, online stores and catalogues<\/span><\/div>\n<\/div>\n<div class=\"nimg\"><img decoding=\"async\" data-src=\"https:\/\/pinkelephantmedia.com\/academy\/wp-content\/uploads\/2026\/10\/Retailers-course-shopper-in-store.jpg\" alt=\"A shopper browsing the shelves of an independent shop\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1080px; --smush-placeholder-aspect-ratio: 1080\/716;\"><\/div>\n<\/div>\n<\/section>\n<section id=\"check\">\n<div class=\"wrap\">\n<div class=\"c\">\n<pee class=\"kick\">Try it now \u00b7 takes a minute<\/pee>\n<h2>Will shops <em>pay you enough?<\/em><\/h2>\n<pee class=\"lead\">Put in what one item costs you to make and what you sell it for on your own website. You\u2019ll see what a shop would expect to pay you, and what you\u2019d keep.<\/pee>\n<\/div>\n<div class=\"tkc wpc\" data-name=\"Wholesale price check\">\n<div class=\"tkq\">\n<div class=\"q\"><label><span>What one costs you to make<small>Materials, packaging, labels and your time<\/small><\/span><span class=\"inp\"><b>\u00a3<\/b><input type=\"number\" inputmode=\"decimal\" min=\"0\" step=\"0.01\" value=\"6.50\" id=\"wc1\" aria-label=\"Cost to make one, in pounds\"><\/span><\/label><\/div>\n<div class=\"q\"><label><span>What you sell it for on your website<small>Including VAT, if you charge it<\/small><\/span><span class=\"inp\"><b>\u00a3<\/b><input type=\"number\" inputmode=\"decimal\" min=\"0\" step=\"0.01\" value=\"36\" id=\"wc2\" aria-label=\"Your website price, in pounds\"><\/span><\/label><\/div>\n<div class=\"q\"><pee>Most independent shops roughly double what they pay you, then add VAT. Department stores and catalogues often want a bigger share. The course shows you how to price for every route.<\/pee><\/div>\n<\/div>\n<div class=\"tkr\" aria-live=\"polite\">\n<pee class=\"l\">A shop would pay you about<\/pee>\n<div class=\"n\"><span class=\"wsn\">\u00a315<\/span><small>each<\/small><\/div>\n<div class=\"rows\">\n<div class=\"rw\" id=\"wk1\"><span>You keep, selling direct<\/span><b class=\"wv1\">\u00a38.50<\/b><\/div>\n<div class=\"rw\" id=\"wk2\"><span>You keep, if a marketplace found the shop<\/span><b class=\"wv2\">\u00a35.95<\/b><\/div>\n<\/div>\n<pee class=\"v wsv\">Your price has room for shops<\/pee>\n<pee class=\"nt\">Faire takes 15% plus a small payment fee on shops it finds for you. Shops you bring yourself pay no commission.<\/pee>\n<a class=\"btn\" href=\"#pricing\" data-cta=\"retail-check-result\">Get the course<\/a>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<section id=\"discover\">\n<div class=\"wrap\">\n<div class=\"c\">\n<pee class=\"kick\">What you\u2019ll learn<\/pee>\n<h2>The right shops. <em>The right person. A yes.<\/em><\/h2>\n<pee class=\"lead\">Ten parts, each a step by step workbook with a prompt to copy into Claude, and working calculators where you need them. By the end, your Stockist Agent is running every week.<\/pee>\n<\/div>\n<div class=\"mo\"><div class=\"mot\"><span class=\"mon\">01<\/span><h3>Check you\u2019re ready before you ask<\/h3><pee>The worst thing isn\u2019t a shop saying no. It\u2019s a shop saying yes when you can\u2019t deliver. You\u2019ll learn how shops buy now, the four questions every buyer asks, and how much stock and cash you need before the first order comes in.<\/pee><pee class=\"mob\"><b>Tools:<\/b> the Retail Ready check, the Stock and Cash calculator, and Claude.<\/pee><pee class=\"mob\"><b>You\u2019ll leave with:<\/b> your Retail Ready score and a short list of things to fix first.<\/pee><\/div><div class=\"mos\"><div class=\"nimg\"><img decoding=\"async\" data-src=\"https:\/\/pinkelephantmedia.com\/academy\/wp-content\/uploads\/2026\/10\/Retailers-course-packing-orders.jpg\" alt=\"Packing orders into boxes\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1400px; --smush-placeholder-aspect-ratio: 1400\/620;\"><\/div><\/div><\/div>\n<div class=\"mo flip\"><div class=\"mot\"><span class=\"mon\">02<\/span><h3>Get the paperwork buyers check<\/h3><pee>Barcodes, insurance, labels and batch numbers. Not exciting, but a buyer who loves your products will still say no if they\u2019re missing. You\u2019ll know exactly what applies to your products and what it costs.<\/pee><pee class=\"mob\"><b>Tools:<\/b> GS1 UK, your local Trading Standards service, and Claude.<\/pee><pee class=\"mob\"><b>You\u2019ll leave with:<\/b> a paperwork checklist made for your products.<\/pee><\/div><div class=\"mos\"><div class=\"nimg\"><img decoding=\"async\" data-src=\"https:\/\/pinkelephantmedia.com\/academy\/wp-content\/uploads\/2026\/10\/Retailers-course-labelled-jars.jpg\" alt=\"Labelled jars of handmade produce\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1080px; --smush-placeholder-aspect-ratio: 1080\/715;\"><\/div><\/div><\/div>\n<div class=\"mo\"><div class=\"mot\"><span class=\"mon\">03<\/span><h3>Price it so every route still pays<\/h3><pee>Plenty of makers get into shops and then find they\u2019re losing money on every order. You\u2019ll set your cost, wholesale and shop price properly, see what each route takes, and set your terms before you quote anyone.<\/pee><pee class=\"mob\"><b>Tools:<\/b> the Wholesale Price calculator and Claude.<\/pee><pee class=\"mob\"><b>You\u2019ll leave with:<\/b> a Wholesale Price List that pays on every route you use.<\/pee><\/div><div class=\"mos\"><div class=\"nimg\"><img decoding=\"async\" data-src=\"https:\/\/pinkelephantmedia.com\/academy\/wp-content\/uploads\/2026\/10\/Retailers-course-calculator.jpg\" alt=\"Working out prices on a calculator\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1080px; --smush-placeholder-aspect-ratio: 1080\/720;\"><\/div><\/div><\/div>\n<div class=\"mo flip\"><div class=\"mot\"><span class=\"mon\">04<\/span><h3>Choose the best ways into shops<\/h3><pee>Independent shops, Faire and Ankorstore, online department stores, catalogues, trade shows and sales agents. You don\u2019t need them all. You\u2019ll pick the two or three that suit your products, your prices and your time, and work out whether a trade show would pay for itself.<\/pee><pee class=\"mob\"><b>Tools:<\/b> the trade show calculator, Faire, Ankorstore, and Claude.<\/pee><pee class=\"mob\"><b>You\u2019ll leave with:<\/b> your Routes plan, and the trade shows worth a visit this year.<\/pee><\/div><div class=\"mos\"><div class=\"nimg\"><img decoding=\"async\" data-src=\"https:\/\/pinkelephantmedia.com\/academy\/wp-content\/uploads\/2026\/10\/Retailers-course-village-shop.jpg\" alt=\"A village shop in South Devon\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1080px; --smush-placeholder-aspect-ratio: 1080\/651;\"><\/div><\/div><\/div>\n<div class=\"mo\"><div class=\"mot\"><span class=\"mon\">05<\/span><h3>Build your trade pack in Claude<\/h3><pee>Your trade pack sells for you when you\u2019re not in the room. Claude builds it as a PDF in your brand colours, with your products, prices, proof and terms, then checks it the way a buyer would before you send it.<\/pee><pee class=\"mob\"><b>Tools:<\/b> Claude and your own product photos.<\/pee><pee class=\"mob\"><b>You\u2019ll leave with:<\/b> a trade pack ready to send.<\/pee><\/div><div class=\"mos\"><div class=\"nimg\"><img decoding=\"async\" data-src=\"https:\/\/pinkelephantmedia.com\/academy\/wp-content\/uploads\/2026\/10\/Retailers-course-trade-pack-brochure.jpg\" alt=\"An open printed brochure with products and text\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1080px; --smush-placeholder-aspect-ratio: 1080\/810;\"><\/div><\/div><\/div>\n<div class=\"mo flip\"><div class=\"mot\"><span class=\"mon\">06<\/span><h3>Find the shops that really suit you<\/h3><pee>Thirty shops that really suit you will do far more than three hundred that might. You\u2019ll borrow your competitors\u2019 stockist lists, fill the gaps with Google Maps and Instagram, and score every shop so you know who to approach first.<\/pee><pee class=\"mob\"><b>Tools:<\/b> the Stockist Score, Google Maps, Instagram, and Claude.<\/pee><pee class=\"mob\"><b>You\u2019ll leave with:<\/b> a scored list of your best 30 shops.<\/pee><\/div><div class=\"mos\"><div class=\"nimg\"><img decoding=\"async\" data-src=\"https:\/\/pinkelephantmedia.com\/academy\/wp-content\/uploads\/2026\/10\/Retailers-course-high-street.jpg\" alt=\"A high street lined with shops\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1080px; --smush-placeholder-aspect-ratio: 1080\/810;\"><\/div><\/div><\/div>\n<div class=\"mo\"><div class=\"mot\"><span class=\"mon\">07<\/span><h3>Find the person who decides<\/h3><pee>Sending your pack to info@ is like posting a letter to the occupier. You\u2019ll find the owner or buyer at each shop using their website, Companies House and LinkedIn, and learn what the law lets you send them.<\/pee><pee class=\"mob\"><b>Tools:<\/b> Companies House, LinkedIn, and Claude.<\/pee><pee class=\"mob\"><b>You\u2019ll leave with:<\/b> a name, and the right way to reach them, for every shop on your list.<\/pee><\/div><div class=\"mos\"><div class=\"nimg\"><img decoding=\"async\" data-src=\"https:\/\/pinkelephantmedia.com\/academy\/wp-content\/uploads\/2026\/10\/Retailers-course-shop-owner.jpg\" alt=\"A shop owner in her shop\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1400px; --smush-placeholder-aspect-ratio: 1400\/620;\"><\/div><\/div><\/div>\n<div class=\"mo flip\"><div class=\"mot\"><span class=\"mon\">08<\/span><h3>Win the first order<\/h3><pee>Buyers reply to messages that are short, personal and easy to say yes to. You\u2019ll write first messages that get answered, follow up without being pushy, and track every shop from first hello to first order.<\/pee><pee class=\"mob\"><b>Tools:<\/b> your email, your CRM, and Claude.<\/pee><pee class=\"mob\"><b>You\u2019ll leave with:<\/b> your first messages sent and a simple stockist pipeline.<\/pee><\/div><div class=\"mos\"><div class=\"nimg\"><img decoding=\"async\" data-src=\"https:\/\/pinkelephantmedia.com\/academy\/wp-content\/uploads\/2026\/10\/Retailers-course-writing-to-buyers.jpg\" alt=\"Writing to buyers on a laptop\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1400px; --smush-placeholder-aspect-ratio: 1400\/620;\"><\/div><\/div><\/div>\n<div class=\"mo\"><div class=\"mot\"><span class=\"mon\">09<\/span><h3>Keep them reordering<\/h3><pee>A shop that reorders every few weeks is worth far more than one that orders once. You\u2019ll help your shops sell, get in touch just before they run low, and add a Where to buy page that sends customers their way.<\/pee><pee class=\"mob\"><b>Tools:<\/b> the Reorder Reminder, your website, and Claude.<\/pee><pee class=\"mob\"><b>You\u2019ll leave with:<\/b> a reorder routine and a Where to buy page.<\/pee><\/div><div class=\"mos\"><div class=\"nimg\"><img decoding=\"async\" data-src=\"https:\/\/pinkelephantmedia.com\/academy\/wp-content\/uploads\/2026\/10\/Retailers-course-deli-shelves.jpg\" alt=\"Jars of preserves on shop shelves\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1080px; --smush-placeholder-aspect-ratio: 1080\/720;\"><\/div><\/div><\/div>\n<div class=\"mo flip\"><div class=\"mot\"><span class=\"mon\">10<\/span><h3>Hand the weekly work to your Stockist Agent<\/h3><pee>Everything you\u2019ve built comes together in one Claude project that finds new shops, drafts your messages, chases replies and reminds you when shops are due to reorder. You approve every message and you talk to the buyers.<\/pee><pee class=\"mob\"><b>Tools:<\/b> Claude projects, plus connectors for your email, calendar and CRM.<\/pee><pee class=\"mob\"><b>You\u2019ll leave with:<\/b> a Stockist Agent running every week, and a monthly stockist report.<\/pee><\/div><div class=\"mos\"><div class=\"nimg\"><img decoding=\"async\" data-src=\"https:\/\/pinkelephantmedia.com\/academy\/wp-content\/uploads\/2026\/10\/Retailers-course-planner.jpg\" alt=\"A weekly planner with pens\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1080px; --smush-placeholder-aspect-ratio: 1080\/720;\"><\/div><\/div><\/div>\n<\/div>\n<\/section>\n<section id=\"alone\">\n<div class=\"wrap\">\n<div class=\"c\">\n<pee class=\"kick\">Why most makers never get stocked<\/pee>\n<h2>Sending more emails <em>isn\u2019t the answer.<\/em><\/h2>\n<pee class=\"lead\">Most makers send the same email to fifty shops, hear nothing back and give up. The ones who get stocked pick the right shops, reach the right person and make saying yes easy.<\/pee>\n<\/div>\n<div class=\"plans\" style=\"grid-template-columns:repeat(2,minmax(0,1fr));max-width:900px;margin-left:auto;margin-right:auto\">\n<div class=\"plan\"><span class=\"pk\">How it usually goes<\/span><ul>\n<li>The same email sent to fifty shops<\/li>\n<li>Sent to info@ and never read<\/li>\n<li>Prices that lose money once the shop takes its share<\/li>\n<li>One order, then nothing<\/li>\n<\/ul><\/div>\n<div class=\"plan main\"><span class=\"pk\">With the course<\/span><ul>\n<li>Thirty shops that really suit you<\/li>\n<li>A real name at every shop<\/li>\n<li>Prices that pay on every route<\/li>\n<li>Reminders that keep shops reordering<\/li>\n<\/ul><\/div>\n<\/div>\n<div class=\"ask\">\n<div><b>If you don\u2019t ask, it\u2019s already a no<\/b><pee>You\u2019ll be surprised who says yes. The course makes asking easy, so you actually do it.<\/pee><\/div>\n<div><b>More shops, more of your own sales<\/b><pee>Every shop that stocks you puts your name in front of new people. Lots of them will find you, order through your own website and come back to you directly, where you keep the full price.<\/pee><\/div>\n<\/div>\n<\/div>\n<\/section>\n<section id=\"pricing\">\n<div class=\"wrap\">\n<div class=\"c\">\n<pee class=\"kick\">Available now<\/pee>\n<h2>Included in <em>your membership<\/em><\/h2>\n<pee class=\"lead\">Join the Academy and this course is yours straight away. Every other course is included too, as each one opens.<\/pee>\n<\/div>\n<div class=\"plans\">\n<div class=\"plan main\">\n<span class=\"pk\">12 month sign up \u00b7 Best value<\/span>\n<span class=\"amt\">\u00a310.38<small>a week (\u00a345 a month)<\/small><\/span>\n<ul>\n<li>This course, and every course as each opens<\/li>\n<li>Regular AI updates throughout the year<\/li>\n<li>Live group sessions<\/li>\n<li>Save \u00a3360 a year<\/li>\n<\/ul>\n<a class=\"btn\" href=\"https:\/\/pinkelephantmedia.com\/academy\/checkout-2\/?add-to-cart=282205\" data-cta=\"retail-join-12m\">Join for \u00a310.38 a week<\/a>\n<\/div>\n<div class=\"plan\">\n<span class=\"pk\">Month by month<\/span>\n<span class=\"amt\">\u00a317.31<small>a week (\u00a375 a month)<\/small><\/span>\n<ul>\n<li>Every course, as each opens<\/li>\n<li>No commitment, cancel any time<\/li>\n<\/ul>\n<a class=\"btn ghost\" href=\"https:\/\/pinkelephantmedia.com\/academy\/checkout-2\/?add-to-cart=282206\" data-cta=\"retail-join-monthly\">Join for \u00a317.31 a week<\/a>\n<\/div>\n<div class=\"plan\">\n<span class=\"pk\">Pink Elephant website clients<\/span>\n<span class=\"amt\">Free<\/span>\n<ul>\n<li>Included with your website<\/li>\n<li>Plus our client only courses<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div class=\"pnotes\"><pee>All prices include VAT.<\/pee><\/div>\n<\/div>\n<\/section>\n<section id=\"faq\">\n<div class=\"wrap\">\n<div class=\"c\">\n<pee class=\"kick\">Before you sign up<\/pee>\n<h2>Your questions, <em>answered<\/em><\/h2>\n<\/div>\n<div class=\"faq\">\n<details><summary>When can I start?<\/summary><pee>Straight away. It\u2019s open now, so join the Academy and it\u2019s ready for you.<\/pee><\/details>\n<details><summary>Who is it for?<\/summary><pee>Anyone who makes or sells their own products and wants shops to stock them: gift shops, boutiques, farm shops, galleries, online stores, catalogues and department stores.<\/pee><\/details>\n<details><summary>What do I need?<\/summary><pee>Your products, good photos of them, and Claude. A CRM helps you keep track of shops, but a simple spreadsheet works too.<\/pee><\/details>\n<details><summary>Do I need to do anything first?<\/summary><pee>Do <a href=\"https:\/\/pinkelephantmedia.com\/academy\/course-landing\/your-ai-marketing-brain\/\" style=\"color:var(--hot)\">Your AI Marketing Brain<\/a> first. Your trade pack, your messages and your Stockist Agent all draw on it, so they sound like you.<\/pee><\/details>\n<details><summary>Will the agent send emails without me?<\/summary><pee>No. Your Stockist Agent finds shops, drafts messages and reminds you who to chase. You approve every message before it goes, and you talk to the buyers.<\/pee><\/details>\n<details><summary>Do I have to use Faire or Ankorstore?<\/summary><pee>No. You\u2019ll see what each route costs and what it\u2019s good for, then choose the two or three that suit you. Plenty of makers start by going direct to independent shops.<\/pee><\/details>\n<details><summary>Will I get stocked straight away?<\/summary><pee>Nobody can promise that. What you will have is everything a buyer expects to see, a list of shops that really suit you with a name at each one, and a weekly routine that keeps you asking.<\/pee><\/details>\n<details><summary>What\u2019s the example business?<\/summary><pee>Rosie, a candle maker in Stroud, so you can see every step in action, from her prices to her first email to a gift shop.<\/pee><\/details>\n<details><summary>Do members pay extra?<\/summary><pee>No. It\u2019s included in your membership, like every other course.<\/pee><\/details>\n<\/div>\n<\/div>\n<\/section>\n<section class=\"final\">\n<div class=\"wrap\">\n<h2>Get your products <em>onto retailers\u2019 shelves.<\/em><\/h2>\n<pee class=\"lead\">The right shops, the right person at each one, a trade pack they say yes to, and an agent that keeps them ordering.<\/pee>\n<a class=\"btn big\" href=\"#pricing\" data-cta=\"retail-final\">Join the Academy to get it<\/a>\n<div class=\"who\">\n<img decoding=\"async\" class=\"ph lazyload\" data-src=\"https:\/\/pinkelephantmedia.com\/academy\/wp-content\/uploads\/2026\/10\/henny-maltby.jpg\" alt=\"Henny Maltby\" width=\"76\" height=\"76\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 76px; --smush-placeholder-aspect-ratio: 76\/76;\">\n<span><b style=\"color:var(--ink)\">Henny Maltby<\/b><!\u2013- [et_pb_br_holder] -\u2013>Pink Elephant AI Marketing Academy<\/span>\n<\/div>\n<pee class=\"acc\"><a href=\"https:\/\/pinkelephantmedia.com\/academy\/our-courses\/\" style=\"color:var(--hot)\">See all courses<\/a><\/pee>\n<pee class=\"acc\" style=\"font-size:13px;margin-top:26px;max-width:46em;margin-left:auto;margin-right:auto\">Rosie is a made up example. Results vary and aren\u2019t guaranteed. Marketplace fees and rules change, so check them before you sign up. Photos from Unsplash.<\/pee>\n<\/div>\n<\/section>\n<div class=\"mcta\"><a class=\"btn\" href=\"#pricing\" data-cta=\"retail-mobile-sticky\">Join the Academy to get it<\/a><\/div>\n<\/div><script>(function(){var a=document.getElementById(\"wc1\"),b=document.getElementById(\"wc2\");if(!a||!b){return}var sent=false;function m(x){return (x<0?\"-\u00a3\":\"\u00a3\")+Math.abs(Math.round(x*100)\/100).toFixed(2)}function upd(){var c=parseFloat(a.value)||0,r=parseFloat(b.value)||0;var w=r\/2.4;var k1=w-c,k2=w*0.83-c;document.querySelector(\".wsn\").textContent=m(w);document.querySelector(\".wv1\").textContent=m(k1);document.querySelector(\".wv2\").textContent=m(k2);document.getElementById(\"wk1\").className=\"rw\"+(k1<=0?\" low\":\"\");document.getElementById(\"wk2\").className=\"rw\"+(k2<=0?\" low\":\"\");var v;if(r<=0){v=\"Put in your website price to see your numbers\"}else if(k1<=0){v=\"At this price you\u2019d lose money in shops. Fix your price first\"}else if(k2<=0||k1\/w<0.4){v=\"It\u2019s tight. Check your costs before you quote any shop\"}else{v=\"Your price has room for shops\"}document.querySelector(\".wsv\").textContent=v;if(!sent&#038;&#038;r>0){sent=true;window.dataLayer=window.dataLayer||new Array();window.dataLayer.push({event:\"academy_tool_complete\",tool:\"wholesale_price_check\",course:\"get-your-products-onto-retailers-shelves\",site_section:\"academy\"})}}a.addEventListener(\"input\",upd);b.addEventListener(\"input\",upd);upd();sent=false})();<\/script>\n<script>(function(){function run(){if(!document.getElementById(\"cl-in\")){return}var go=\"https:\/\/pinkelephantmedia.com\/academy\/lessons\/retail-start-here\/\";var s=document.getElementById(\"pricing\");if(s){var p=s.querySelector(\".plans\");if(p){p.style.display=\"none\"}var k=s.querySelector(\".kick\");if(k){k.textContent=\"You\u2019re a member\"}var l=s.querySelector(\".lead\");if(l){l.innerHTML=\"It\u2019s included in your membership. <a href=\\\"\"+go+\"\\\" style=\\\"color:var(--pink);font-weight:700\\\">Start the course \u2192<\/a>\"}}document.querySelectorAll(\".ctas .btn.big, .final .btn.big, .mcta .btn, .tkr .btn\").forEach(function(a){a.href=go;a.textContent=\"Start the course\"})}if(document.readyState!==\"loading\"){run()}else{document.addEventListener(\"DOMContentLoaded\",run)}})();<\/script>\n<script>(function(){function push(o){window.dataLayer=window.dataLayer||new Array();window.dataLayer.push(o)}document.querySelectorAll(\".pea-home [data-cta]\").forEach(function(a){a.addEventListener(\"click\",function(){push({event:\"academy_cta_click\",cta_location:a.getAttribute(\"data-cta\"),cta_text:a.textContent.trim(),course:\"get-your-products-onto-retailers-shelves\",site_section:\"academy\"})})});document.querySelectorAll(\".pea-home .faq details\").forEach(function(d){d.addEventListener(\"toggle\",function(){if(d.open){push({event:\"academy_faq_open\",question:d.querySelector(\"summary\").textContent.trim(),course:\"get-your-products-onto-retailers-shelves\",site_section:\"academy\"})}})})})();<\/script>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section]","protected":false},"featured_media":0,"template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false},"course_landing_page_category":[],"class_list":["post-282242","course-landing","type-course-landing","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.0 (Yoast SEO v28.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Get Your Products Stocked by Retailers | Wholesale Course<\/title>\n<meta name=\"description\" content=\"Get your products in front of shops and catalogues. Build a trade pack buyers take seriously, set wholesale prices that make money and list who to approach.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pinkelephantmedia.com\/academy\/course-landing\/get-your-products-stocked-by-retailers\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Get Your Products Onto Retailers\u2019 Shelves\" \/>\n<meta property=\"og:description\" content=\"Get your products in front of shops and catalogues. 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